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Why Expion Series: How Coca-Cola uses Expion’s SMMS for global to local...

Why Expion Video Series – Clients Share Why They Chose Expion’s Social Media Software Suite During the Expion Social Business Summit – Mission Possible, we asked our clients to share their thoughts on...

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Why Expion Series: Top Two Reasons Why Ignite Social Media Partners with Expion

Why Expion Video Series – Clients Share Why They Chose Expion’s Social Media Software Suite During the Expion Social Business Summit – Mission Possible, we asked our clients to share their thoughts on...

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Smart Social: A Conversation with Expion’s Erica McClenny

  For this latest installment of our Smart Social interview series, we spoke with Expion’s own Erica McClenny, Senior VP of Product, about some of the key challenges, opportunities and trends she has...

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Mary Kay partners with Expion to Empower Beauty Consultants with Optimized...

Why Expion Video Series – Clients Share Why They Chose Expion’s Social Media Software Suite This week we talk with Darrell Brown from Mary Kay in our weekly blog series: Why Expion. Darrell is the U.S....

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Social Media Management Challenges for Multi-location Brands

  “Did you hear about the new hotel in town?  Our stay was five stars!”  “You simply have to check out that new bistro downtown.  The entrées there are fabulous!“ “Hurry…the special offer at the...

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Book Review: Jim Tobin’s Earn It. Don’t Buy It.

Thought-provoking Challenge to Standard Social Media Marketing Practices from Jim Tobin, a Proven Industry Doer Jim has provided a solid background and game plan for integrating social media marketing...

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Why Expion Series: Barnes & Noble College Shares Why They Chose Expion for...

During the Expion Social Business Summit – Mission Possible, we asked our clients to share their thoughts on why they chose Expion as their social media management software partner. We highlight a...

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Three Models of Local Social Media Management – Which One is Right for Your...

  In my last article, I discussed the challenges and benefits of creating and maintaining multiple social media sites for your brand and your regional outlets.  I also detailed how Expion software...

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SXSW Pop-up Panel: Large Brands Will Share How To Take Social Media Global

Expion and Clarabridge will co-host pop-up panel with Coca-Cola, Hilton Worldwide, IBM and Mondelez International on taking corporate social media initiatives global. Join us for food, drink and this...

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3 Factors To Evaluate Your Next Social Relationship Platform

  “Never ask a barber if you need a haircut.” – Warren Buffett When Google announced the closing of Wildfire, Social Relationship Platform vendors flooded the market with advertisements proclaiming the...

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